The taxi had dropped us a couple of blocks away from the Campo dei Miracoli. He had brought us from the airport through the streets of Pisa, across the Arno river, then on more narrow roads until it made no sense to go any further. He had talked non-stop since picking us up, offering suggestions on how to spend our time and telling me, in answer to my query on his excellent English, that twenty years ago he had thought he would leave Italy for the United States, but, his voice trailed off to say, it hadn’t worked out. It was too bad, he said, for over there, you get paid more money and things cost less. Here we get paid less, and it costs so much more to live.
It was not hard to find the Field of Miracles after that, for all we had to do was follow the crowd, and once we arrived, that is what hit us. That: so many…people. And two other things: it’s going to rain and we don’t have an umbrella and it really does lean.
And it does. The Leaning Tower of Pisa really does lean, and it is much more dramatic in person than in photographs, since the straight right angles of the rest of the world are so much more present in contrast.
Even in the rain, even before the height of tourist season, so many people. Look at all of them. Why are they here? To see an iconic image – and it is fun to be there with everyone else, most of us experiencing it for the first and probably only time in your life – that sense of community you experience in tourism. We are here, you are here, seeing this thing, and together we will remember it too and you – speaking English, Italian, German, French, Japanese, Madarin, Hindi..you’ll be a part of the remembering. I won’t just remember a white tower of marble. I’ll remember drizzle and security guards and the child scampering ahead of me and the older couple puffing behind me as we trudge up, leaning.
So yes, there we were. As we finished with the tower and moved to the church and then the baptistery, I was struck by what these crowds were about on this spot. They were walking around and in, studying, photographing and contemplating just that: a church. A baptistery. And a tower with bells that for centuries had called not tourists, but worshippers and seekers, not just to see and gawk, but to be. To be with.
I considered the other sights we had seen over the past three weeks – this was our last night in Italy. All of the crowds we had joined, all the tickets we had purchased and photographs we had taken? Most of them had been of places where people had been baptized, where they had come to seek what is real, to connect with it, to have hope. All of these places had been heavy with images, and not just any images, and really the same images from place to place: Jesus hanging on a cross. Disciples following, listening. Saints gazing out, looking up, reaching. All of these had been places where even now, people touched by the hands of others who had been, back in the mists of history, touched by the apostles in the stained glass windows still talked about that Jesus. Even now, in most of those places, seekers still came to meet that Jesus hanging on a cross, to find life in his life, offered to them to eat and drink.
People don’t come to church anymore.
But they do, don’t they?
I travel a lot, and everywhere I travel, I end up in churches, for there are churches everywhere. The United States is not as heavy with historical and artistically-significant churches as Europe is, of course, but still, in every major city, you’ll find a downtown Catholic church or two of historical import.
And most of the time, you will find scores of people streaming in and out of that church during the day, perhaps even hundreds.
People don’t come to church anymore.
A few weeks ago, we were in New Orleans, and the scene I witnessed there is similar to what I’ve witnessed in other American Catholic Churches of this type.
It’s St. Louis Cathedral on Jackson Square, as iconic as they come. We popped in mid-day on a Saturday, and of course we were not alone. Dozens were in and out during the short time we were in there. A small group was being led on a tour by a Cathedral docent. It was a busy place.
People don’t come to church anymore.
What struck me, as it does in most similar situations, was the absence of printed materials that would help people understand the building. (Not to speak of actual human beings there to welcome and answer questions) There was a trifold pamphlet available for a dollar that had the most basic information about the building, but no detailed guides to the interior, to explanations of symbolism or structures.
It’s astonishing to me.
I think every church should have the materials I’m about to suggest – every one – but particularly churches that experience a lot of tourism. There’s no excuse not to have these. None. Not if you are serious about evangelization, that is. Not if you really and actually believe the stuff.
- A detailed guide of the historic and artistic aspects of the building.
- A guide identifying the important aspects of the structure and interior and explaining their meaning. As in: statues, crucifix, tabernacle, altar, confessionals, baptismal and holy water fonts, candles, altar rail, episcopal chair, choir stalls…whatever you’ve got. Explain it.
- A basket of rosaries. Holy cards, at the very least, and possibly medals related to the church’s patron saint.
- Copies of the New Testament, or at least the Gospels.
- Lots of bulletins or other parish information, presented with a welcoming “y’all come back!” and “let us know if you need anything” sensibility.
And yes, all of this should be free. And there should be a person sitting at a table with a smile on his or her face, answering questions. All day.
Listen. When have a parish of a thousand families, are thrilled when thirty adults show up at your religious education program and totally ignore the hundreds that come through to visit your historical church on a daily basis…you’ve got some blinders on and you might want to think about removing them.
Of course, the first immediate object relates to cost. Catholics hate giving anything away. We even charge parents to teach their children about Jesus. Go figure. But, as a long-time observer of this Catholic scene, I can safely say…it can be done. This is how you do it:
You make it a priority, you tell everyone that this your priority, and you invite them to join in the mission.
You say, “We have this amazing evangelizing opportunity. We have thousands of people come through our church every year to tour it. We are going to make presenting them with the truth and beauty of faith in Christ a priority. We need ten thousand dollars a year for free materials. These are the materials. Who’s in?”
I’m certain that when people are presented with a very specific pledge on how their funds are going to be used, and it is a valuable step in evangelization like this, they will step up.
And sure, if you want to produce something glossier with photos, do – and charge for that. But materials that invite people into a deeper consideration of the meaning of the objects and structures around them, a deeper consideration that might lead them to salvation?
Yeah, those should be free.
My point: I’ve been in historic Catholic churches all over the United States and rarely, if ever, seen materials like this available for tourists. And I’ve looked. Believe me, I’ve looked.
No one comes to church anymore.
Of course, I think these kinds of materials should be in the vestibule of every Catholic church, even if it was built in 1973 and looks like the banquet room at the Holiday Inn. You still get seekers, every Sunday, and maybe even every day. There are many ways to meet those people and begin to draw them to Christ. Personal encounters are important. But so is the simple act of just having information freely available and invitingly presented.
In fact, I believe I have written before about a related idea: someone (publishing company, diocese, what have you) coming up with a basic template for, say, “A guide to our church” – that would have the theological and spiritual meanings already written up, perhaps with basic schematic sketches of say, a statue or altar or tabernacle – that would be customizable by an individual church.
Or, you know, you could just make one.
What is a “welcoming church?” Is it one in which elderly ushers accost latecomers and force them into the pew of their own choosing? Is it one in which we are ordered to awkwardly greet our neighbors or raise our hands and share where we’re from?
Or is a “welcoming church” one which:
- Has open doors as much as is practically possible.
- Has a congregation formed in the ways of simple Christian hospitality: don’t glare at children. Scoot your tail over and make room for other people in the pew. When Mass is over, make eye contact with strangers, smile, and say, “Good morning.” If you note possible confusion or hesitation, offer help in a friendly way. Don’t glare at children.
- Has free materials available: What to do at Mass. This is what the Stuff in Our Church Means. Here’s who Jesus is. Here are some good prayers.
- Has bulletins/cards/flyers and people sending the message: Here’s who we are. Come and talk. Let us know if we can help you. Here’s how you can join us in helping others. Maybe even a newcomer’s/seeker’s coffee once a month.
In essence:
Once a week, someone different on staff or in the volunteer corps should walk into your church with the eyes of a seeking, curious, nervous stranger. What questions would that person have? Is there any attempt to answer those questions? What vibe would they be picking up? Would they have easy, non-threatening, non-awkward access to information that will make it easy for them to return and dig deeper?
In my limited experience, European churches can sometimes be a bit – just a bit – better about providing informative materials, and of course many have porters who function more as guards and may not be the friendliest human beings on the planet, but at least they are there to answer questions.
So, for example, this, the first couple of pages from the free guide from Florence, which at least sets the tone. You can click on the images to get a clearer, readable, view.

EPSON MFP image

EPSON MFP image
Do you have evidence that I’m wrong? I hope so! Share it! I would love to see what your church provides, especially if it’s a tourist destination.
This was one of my favorites – I found it lovely and charming. It was at a small church in northern Arizona. St. Christopher’s in Kanab – very welcoming, aware that it’s a tourist stop – not because of its history, but because it’s on the way to and from the Grand Canyon and other place:
So simple to do. But it communicates: We believe. It’s important. And we want to share it with you.
People do come to church. They come out of curiosity. They come to seek. They come to experience beautiful music and art. They come to find Pokemon. They walk by on ghost tours. They come because they’re hungry and homeless. They come to find shelter from the sun, the cold or the rain.
They’re about to come in great numbers because it’s Christmas. Are you ready? Are you excited that they’re coming? Are you thrilled to know that there are people who are going to meet Jesus in a deeper way because they come to Mass at Christmas at your parish? Or are you irritated, resentful, dismissive, and already ready for it to be over and things to get back to normal?
So yes, they come.
The question is…do we really even care?